Bodog Affiliate Program Resources - Racebook Text Links

As part of our ongoing efforts to provide our hard-working affiliates with the best promotional materials available, we’re pleased to present you with a variety of text link ads for use anywhere on your web site.

Text links convert at a much higher rate than banners. Banners are essential to have on your site to create a brand awareness of your top listed gaming sites. However, stats show that you must have properly placed text links to capitalize on your traffic. Bodog has standard text links for each of our product channels and we also create them for major events and promotions. Also, with text links you are improving your search engine optimization, which will help your search rankings.

Why use text links?

• Versatile - You can place text links anywhere, without the size, space and layout restrictions you have to consider when placing banners.
• Relevant - There’s a far better chance that a user will click on a link they know is related to the topic they’re interested in.
• High Click-Through Rates - Whether it’s because of the targeted words or some users’ mistrust of graphical ads, text-link ads have a traditionally high click-through rate – take advantage of this!
• Search Engine Friendly - Search engines love on-topic outbound links! Text ads not only encourage users to click, but help your rankings for search engine queries.

The text links we’ve provided below are all carefully optimized to include the most frequently searched words and phrases related to online gaming. Use them alone or in conjunction with your other advertising to increase click throughs, conversions and your bottom line!

SANTA ANITA TEXT LINKS

Get up to 10% rebates on Santa Anita horse betting!
Bet on Santa Anita races and get 5% weekly rebates on straight wagers and 10% on exotic wagers in the Bodog Racebook!

Bet on horse racing at Santa Anita and get up to 10% rebates at Bodog!
With the 2008 Breeders’ Cup® quickly approaching the Bodog Racebook is offering Santa Anita bettors 5% weekly rebates on straight wagers and 10% on exotic wagers.

Online horse betting from Santa Anita, Belmont Park, and all major North American racetracks at Bodog!
In celebration of the lead up to the 2008 Breeders’ Cup®, Bodog Racebook is offering 5% weekly rebates on straight wagers and 10% on exotic wagers placed on races at Oak Tree’s 2008 meet at Santa Anita.
Bet on Santa Anita and over 80 other thoroughbred and harness racetracks at Bodog Racebook.

GENERIC RACEBOOK TEXT LINKS

Bet on Horse Racing!
Experience the thrill of online horse betting at the Bodog Racebook! Payouts up to $50,000!

Bet on Horse Racing!
Experience the thrill of horse racing at the Bodog Racebook! With payouts up to $50,000, you can bet on races at over 80 tracks worldwide. It’s easy and exciting!

Bet on Horse Racing!
Experience the thrill of horse betting at the Bodog Racebook! With payouts up to $50,000, you can bet on the ponies at over 80 tracks worldwide. It’s easy and exciting! Remember, there’s more to horse racing than just the Kentucky Derby. Saddle up now and take advantage of Bodog’s weekly rebate offers.